The Language of Salt: Why Purity Has Always Been Luxury

January 2022

Salt is the oldest luxury in the world — traded for gold, revered by queens, and offered to gods.

To understand salt is to understand refinement itself: the essence of transformation.

When harvested with care and presented with intention, salt transcends the table and becomes art — a ritual of taste, texture, and remembrance.

At Cleo Salt, we believe purity isn’t simple — it’s sacred.